Nordstrom Rack – Summer Photo/Video Shoot (LA)

This rough cut is a behind the scenes of the Nordstrom Rack Summer Photo / Video shoot on location in Los Angeles. I quickly edited this together to showcase some selects from the social and brand footage from multiple cameras. Sony Slog, Panasonic, and iPhone videos and photos have vastly different color profiles, microphones, etc. This composition contains some experimental campaign art directions and visual directions set to Arrested Development’s Tennessee. The interview footage was purposely left with low saturation.